Store Analytics
Track your store's performance with real-time dashboards and reports.
Overview
The analytics dashboard gives you a clear picture of how your store is performing — sales, traffic, conversion rates, and customer behavior.
Accessing Analytics
Navigate to Analytics in the sidebar to see your dashboard.
Dashboard Metrics
Revenue
- Total revenue — Gross sales for the period
- Net revenue — After discounts, returns, and taxes
- Average order value — Revenue divided by number of orders
- Revenue by day — Daily trend chart
Orders
- Total orders — Number of orders placed
- Fulfillment status — Pending, shipped, delivered
- Return rate — Percentage of orders returned
Traffic
- Visitors — Unique visitors to your storefront
- Page views — Total pages viewed
- Traffic sources — Where visitors come from (organic, social, paid, direct)
- Top pages — Most visited pages
Conversion
- Conversion rate — Visitors who made a purchase
- Add-to-cart rate — Visitors who added an item
- Cart abandonment rate — Started checkout but didn't complete
Date Range
Select a time period for your reports:
- Today, yesterday, last 7 days, last 30 days
- Custom date range
- Compare to previous period
Reports
Sales by Product
See which products generate the most revenue, orders, and units sold.
Sales by Collection
Track collection performance to understand category trends.
Customer Geography
Map view showing where your customers are located.
Repeat Purchase Rate
Track how many customers come back for additional purchases.
Tip
Check your analytics weekly to spot trends early. Set up an email summary under Settings → Notifications.
Next Steps
- Ad performance — track ad ROI
- Email stats — campaign performance
Feature Detail Page
For the full analytics capability overview, visit: