Store Analytics

Track your store's performance with real-time dashboards and reports.

Overview

The analytics dashboard gives you a clear picture of how your store is performing — sales, traffic, conversion rates, and customer behavior.

Accessing Analytics

Navigate to Analytics in the sidebar to see your dashboard.

Dashboard Metrics

Revenue

  • Total revenue — Gross sales for the period
  • Net revenue — After discounts, returns, and taxes
  • Average order value — Revenue divided by number of orders
  • Revenue by day — Daily trend chart

Orders

  • Total orders — Number of orders placed
  • Fulfillment status — Pending, shipped, delivered
  • Return rate — Percentage of orders returned

Traffic

  • Visitors — Unique visitors to your storefront
  • Page views — Total pages viewed
  • Traffic sources — Where visitors come from (organic, social, paid, direct)
  • Top pages — Most visited pages

Conversion

  • Conversion rate — Visitors who made a purchase
  • Add-to-cart rate — Visitors who added an item
  • Cart abandonment rate — Started checkout but didn't complete

Date Range

Select a time period for your reports:

  • Today, yesterday, last 7 days, last 30 days
  • Custom date range
  • Compare to previous period

Reports

Sales by Product

See which products generate the most revenue, orders, and units sold.

Sales by Collection

Track collection performance to understand category trends.

Customer Geography

Map view showing where your customers are located.

Repeat Purchase Rate

Track how many customers come back for additional purchases.

Tip

Check your analytics weekly to spot trends early. Set up an email summary under Settings → Notifications.

Next Steps

Feature Detail Page

For the full analytics capability overview, visit: